Editorial Development for Digital Marketing

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 The Editorial Services team enables the integration of content, strategy, and creative, managing the process of developing content and helping to ensure the customer experiences that are created reflect the appropriate tone, style, and audience insights. We understand the power of the written word and aim to ensure that the message enhances and supports the final user experience.

 

 

Sharon Erlich, Manager, Editorial Services

Sharon blends her editorial expertise with a good eye for design to provide a cohesive online experience. Her experience overseeing and managing the design and production of marketing materials and helping develop content for Internet and intranet portals influences her management of Cadient’s editorial team to ensure the interactive experiences are supported by targeted, appropriate messaging.

Check out Sharon's Point of View >>

 | Cadient Blog

How hot is social media right now? You probably are a user of (if not completely addicted to) Facebook, Twitter, YouTube, blogging, and texting, to name the most common that come to mind. And if the latest statistics are any indication, it’s the fastest growing segment of the Internet and doesn’t seem to be slowing down any time soon. For example, Facebook alone claims at least 175 million users log in every 24 hours, up from the previous 120 million and has more than 350 million users globally—6 months ago this was 250 million—a 40% increase in half a year.*